UNIVersity OF ILLINOIS

SUSTAINABILITY INSTITUTE (ISEE)

Real work

Real work

Situation

UNIVERSITY OF ILLINOIS FACULTY AND STAFF don’t understand how Illinois’ sustainability efforts can relate to their specialty/focus.

Solution

SHOW Sustainability can be integrated into what you already do with ISEE.

Digital signage for key campus buildings

Stasher bags are a great plastic free alternative to single use food storage bags, which was one of ISEE's core goals for the University's sustainable future. 
I personally set up a collaboration between the two entities which resulted in Stasher sending over 500 bags to iSEE to give out at events.

Stasher Bag x ISEE Collaboration

events

SOCIAL

creating a LinkedIn page increased faculty engagement quickly!

Roles: Creative concept, Art Direction, Design, Copy, Strategy 

Biodegradable flyers

Events included ISEE A Thrift shop, Green Quad day, booths for research events and student outreach.
Foldable water bottles, reusable straw keychains, and Stasher bags given out, along with biodegradable stickers, bags, and posters. 

None of this could’ve been done without my amazing team known as Smakn Ads. Thank you.

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